We believe that every child should have the opportunity to experience the Bible. 

That is why in 2014 we have launched ‘Pass It On’, a campaign to encourage parents to read, watch or listen to a Bible story with their child. We aspire to offer one million children a 'Bible Bedtime' throughout the year.

Our campaign is about the people that count in children’s lives helping to keep the Bible alive for many generations to come.

We want to remind all those that value this classic text, regardless of their reason, that we must ‘use it or lose it’.

Read more in Group Chief Executive James Catford's blog post on why we're launching 'Pass It On'